Training Course On Agricultural Value Chain Development And Market Linkages


A value chain can is a set of linked activities that work to add value to a product. It consists of actors and actions that improve a product while linking commodity producers to processor sand markets. In agriculture, this includes activities such as product design, production, marketing, distribution and support services up to the final consumer. A market linkage is comprised of one or more organizations that facilitate end to end integration of the entire supply chain, it provides necessary infrastructure, supply inputs, provide capacity building and by back the finished products This training programme is therefore designed to help the farmers and all other stakeholders in agriculture to develop sustainable value chains.


By the end of the course, learners will be able to:

  •  Learn basic skills in value chains.
  •  Understand the need for connecting farmers to market.
  •  Understand and apply the value chain implantation tools.
  •  Understand the role of value chain approach in development.
  •  Understand value chain development process.
  •  Understand the nature of agricultural markets and products.
  •  Identify the advantages and disadvantages of a value chain approach.


5 days


This course is intended for various actors in the Agriculture Extension (Agricultural extension officers, senior agricultural officials and policy makers) working with communities, in governments, funding agencies, research organizations and non-government organizations among others for Agriculture support activities and other Development programmes.


Introduction to Value Chain Development

  • Basic definitions and concepts in value chains
  • How has value chains been used
  • Analyzing and evaluating value chains
  • Limitations of value chain analysis
  • Implications of the operating environment beyond the value chain

Module 2: Value chain development

  • Value chain development process
  • Value chain intervention selection and design
  • Integrating the role of women and rural poor in value chains
  • Strengths & constraints analysis
  • Risk Identification and Management
  • Role of technology in value chains

Module 3: Linking farmers to markets

  • Nature of agricultural goods
  • Structure of agricultural markets
  • Types of market linkages
  • Role of Middlemen
  • Need for linking farmers to markets
  • Institutional role in building and sustaining linkages

Module 4: Value chain Implementation Tools

  • Designing strategies and business plan
  • Developing new businesses
  • Supplying the market – Aligning supply to match market opportunity
  • Reaching the market - market positioning and market opportunities
  • Improving the business and policy environment
  • Monitoring results in value chain development
  • Case studies

Module 5: Value Chain and development agenda

  • Agricultural value chains and development agenda
  • Drivers of commercial agriculture and the importance of value chains
  • Opportunities and threats of trade and market growth
  • Comparisons of agricultural productivity in developing countries
  • Key elements for effective value chain development
  • Instruments to Foster value chains


  • This course is delivered by our seasoned trainers who have vast experience as expert professionals in the respective fields of practice. The course is taught through a mix of practical activities, theory, group works and case studies.
  • Training manuals and additional reference materials are provided to the participants.
  • Upon successful completion of this course, participants will be issued with a certificate.
  • We can also do this as tailor-made course to meet organization-wide needs. Contact us to find out more:
  • The training will be conducted at DATA-AFRIQUE TRAINING CENTRE, Nairobi Kenya.
  • The training fee covers tuition fees, training materials, lunch and training venue. Accommodation and airport transfer are arranged for our participants upon request.
  • Payment should be sent to our bank account before start of training and proof of payment sent to:

Course Schedule
Dates Fees Location Apply
08/07/2024 - 12/07/2024 $1500 Nairobi

Physical Class

Online Class
12/08/2024 - 16/08/2024 $1500 Nairobi

Physical Class

Online Class
09/09/2024 - 13/09/2024 $1500 Nairobi

Physical Class

Online Class
14/10/2024 - 18/10/2024 $2950 Kigali

Physical Class

Online Class
11/11/2024 - 15/11/2024 $1500 Mombasa

Physical Class

Online Class
09/12/2024 - 13/12/2024 $1500 Nairobi

Physical Class

Online Class

Our 2024 Group Rates (in USD)

# of Days
Group #
1. 1 $ 1500 $ 3000
2. 5 - 10 $ 1350 $ 2700
3. 11 - 20 $ 1200 $ 2400
4. 21 - 30 $ 1000 $ 2000
5. 31 - 40 $ 800 $ 1600
6. 41 - 50 $ 700 $ 1400
7. 51 > Above $ 600 $ 1200